How wine producers can communicate complexity with Joe Fattorini
In this podcast Sustainable Wine’s Toby Webb sits down with Joe Fattorini, presenter of The Wine Show to talk about how to communicate and engage consumers in the complex world of sustainable wine. They discuss the importance of transparency and storytelling, the role of terminology, certification, need states and more. This conversation is part of their quarterly podcast series on communicating sustainability. You can listen to the first podcast here.
The Sustainable Wine Podcast
The Sustainable Wine Podcast is the official podcast of the Sustainable Wine Roundtable (SWR)—the global coalition driving sustainability in the wine industry. SWR brings together businesses across the wine value chain to tackle shared challenges, foster innovation, and create measurable impact.
