Our impact
The Sustainable Wine Roundtable (SWR) is an independent global platform dedicated to advancing sustainability in the wine industry. Our initiatives, such as the Bottle Weight Accord and the Global Reference Framework, drive real progress and innovation with measurable impacts.
We unite wine businesses to tackle shared issues, build an evidence base for action, save money, and create meaningful change. With 130+ members spanning the entire wine value chain—from growers and producers to retailers, standards owners, packaging suppliers, academics, and more—SWR is leading the way in fostering collaboration and catalysing change in the wine sector.
“Although SWR is still a relatively young organisation, its capability to accelerate practical, collaborative action is growing fast. It’s a fantastic organisation and The Wine Society is proud to be involved.”
As a global buyer and retailer with high ambitions for environmental practices and respect for human rights across our activities, we see great advantages in engaging many of our key stakeholders in one forum. Through SWR, we can harmonize our approaches with all actors in the wine value chain to support the industry’s transition in meeting present and future demands for sustainability.
“We look forward to working with fellow members to collaboratively find solutions to glass bottle weight and other environmental challenges in the wine supply chain, in line with our commitment to reach carbon neutrality across our own operations by 2035 and net zero across our full value chain by 2050”
Member spotlight
The SWR proudly collaborates with a diverse, global network of members representing every segment of the wine value chain.
Tesco
Systembolaget
Treasury Wine Estates
Famille Perrin
Verallia
Gonzalez Byass
Endeavour Group Limited
Majestic Wines
Amorim Cork
Why sustainability collaboration in wine
SWR is the only independent, multi-stakeholder roundtable covering the entire wine value chain
Our unique position allows us to drive significant progress in environmental, social, and economic sustainability. By working together, we harness shared knowledge and resources to implement innovative, evidence-based solutions that ensure the long-term success and resilience of the wine sector.
Addressing fragmentation:
The wine industry needs organized coordination to overcome its fragmented nature
Economic impact of wine:
Wine can be an even greater force for good
Proliferation of standards:
A global reference standard is required
Promoting transparency:
Collaboration will drive this globally
Opportunity to influence:
Sustainable wine can clearly communicate its value and impact
Our approach
SWR’s approach is rooted in collaboration, evidence-based action, and global inclusivity.
We develop practical tools and lead targeted initiatives in key action areas such as packaging, standards benchmarking, vineyard inputs, labour standards, and retail. We’re not just talking about sustainability; we’re making real, measurable changes.
SWR prioritises transparency, accountability, and continuous improvement, ensuring the wine industry not only meets but exceeds global sustainability standards.
Vineyard
Winery
Packaging
Distribution
