Why do digital product passports matter for wine?
In this Sustainable Wine Roundtable Member Interview podcast, I’m joined by Maja Sonesson, founder and CEO of Journy, a digital product passport (DPP) platform designed for the wine industry.
We discuss how DPPs can support the wine sector, from improving communication and transparency to enabling compliance and more efficient reporting. Maja shares insights into the opportunities for producers, importers, retailers, and consumers, and explains how Journy is addressing challenges around interoperability, administrative burdens, data gaps, and more.
The Sustainable Wine Podcast
The Sustainable Wine Podcast is the official podcast of the Sustainable Wine Roundtable (SWR)—the global coalition driving sustainability in the wine industry. SWR brings together businesses across the wine value chain to tackle shared challenges, foster innovation, and create measurable impact.
Featured members
